Marketing Audit

Successful marketing requires a robust marketing system. To have a robust marketing system, you first need to uncover the strengths and weaknesses of the marketing efforts executed within your systems. Enter, the marketing audit.  A marketing audit is usually one of the first steps we take with a client.  By conducting a full marketing audit, we are able to review and appraise your complete marketing activity, assess past and present performance, and provide the basis for evaluating—and implementing—future courses of action.  We will create an actionable list of remedial steps to improving your marketing function as a whole, and provide advice on creating and managing these steps.

Together, we will identify what is being done well, what is being done that needs improvement, and what isn’t being done at all.   This comprehensive analysis of your group’s marketing activities will lead us to a list of recommendations for improving your firm’s marketing, as well as provide the roadmap to put you on the path to increased success.