Nobody Can Sell Your Services Better Than Your Clients
November 2015
To improve your firm ranking, gain agreement from your client that they be listed as a referee
The client referee process is one of the most overlooked aspects of a submission. It often gets put together at the last minute without proper consideration and care. Your clients can be your strongest advocates, but you need to ensure you put forward the contacts that know the most about your work and have agreed to sing your praises.
This is the final issue of a 3 part series focusing on legal rankings submissions. If you missed the first two parts, please click her for Volume 1 and Volume 2.
Before you offer a client up to a researcher as a reference, you should ask permission. After all, you want to provide the researcher with a list of people who will respond to them, but this extra step also gives a client the opportunity to choose whether or not to participate. Similarly, don’t risk damaging a strong relationship with a client by using them as your reference time and time again. As you know, interviews with researchers are time consuming.
Best practices for client referee lists:
This email concludes our three-part newsletter focused entirely on the legal rankings process. Please contact us if you have any additional questions or would like to find out more about how you can use our services to help save you time and effort while giving you the best chance possible of achieving the rankings you deserve.
Confused about when your legal rankings deadlines are? Please consult our reference calendar for the next few months' deadlines.
To improve your firm ranking, gain agreement from your client that they be listed as a referee
The client referee process is one of the most overlooked aspects of a submission. It often gets put together at the last minute without proper consideration and care. Your clients can be your strongest advocates, but you need to ensure you put forward the contacts that know the most about your work and have agreed to sing your praises.
This is the final issue of a 3 part series focusing on legal rankings submissions. If you missed the first two parts, please click her for Volume 1 and Volume 2.
Before you offer a client up to a researcher as a reference, you should ask permission. After all, you want to provide the researcher with a list of people who will respond to them, but this extra step also gives a client the opportunity to choose whether or not to participate. Similarly, don’t risk damaging a strong relationship with a client by using them as your reference time and time again. As you know, interviews with researchers are time consuming.
Best practices for client referee lists:
- Create a spreadsheet of all clients you would like to ask to be referees and send all of them a friendly email to ask if they would mind being a referee for you.
- Build a list of more referees than you can use for one submission. You will want to use some referees for one publication and others for another.
- Keep a track of who you have listed in each of the directories.
- When trying to get a certain Partner listed, be sure to include references that will speak highly of his/her service.
- Follow up: thank your clients. After all, without their references, you will never be ranked!
This email concludes our three-part newsletter focused entirely on the legal rankings process. Please contact us if you have any additional questions or would like to find out more about how you can use our services to help save you time and effort while giving you the best chance possible of achieving the rankings you deserve.
Confused about when your legal rankings deadlines are? Please consult our reference calendar for the next few months' deadlines.
